Free Website Self-Check: the 9 PM Customer Test (20 Points)

Most service-business websites lose the customer who visits at 9:40 PM: a form with no times, no hours, a phone number you cannot tap. This free self-check is the 20 questions our Website Gap Report asks, as a printable sheet: open your site on your phone at night, answer yes or no, and read the fix and the time next to every no. Scored the way the report scores, so you know where you stand before you spend anything.

The paid report ($49) runs the same checks for you, adds Google PageSpeed's mobile numbers and what we saw on the page, and ranks the fixes, within one business day.

FREE. Check out with your email address (no card, nothing to pay) and the download link arrives by email within about ten minutes. Tick the news-and-offers box only if you want one short note a few days later; otherwise you hear nothing more from us.

• 20 questions in four parts: the after-hours path, on a phone, what Google reads, housekeeping
• A fix and a time estimate next to every question, from 2 minutes to 2 hours
• Scoring that matches the Website Gap Report, with a line for your score and date
• What the gap costs, with the arithmetic
• PDF, Word (DOCX) and TXT; US Letter, printable